Part 324  

wantinfunwithu 45M
21 posts
8/14/2006 7:29 am
Part 324

After my cynical observation yesterday that A.F.F. can benefit from fake profiles that artificially boost apparent membership numbers, I began to wonder whether A.F.F. might even be behind some of the fakes. I am, in fact, cynical enough to believe that they might have created some of the "profiles" themselves in order to look more appealing to potential investors, advertisers, members, etc.

I don't know how likely I consider that, since there's at least some risk involved to A.F.F. from a legal perspective if they did so. Suppose an investor discovers the inflated membership numbers. It's one thing to be able to say, "Hey, we try to screen, but we can't get them all" (even if "try" is something of an overstatement). It's quite another to have inflated them deliberately - that's fraud. Not that businesses today haven't committed fraud, but there's much more risk involved. But I won't discount the possibility.

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