A Packaging Nazi  

HotLilSouthAngel 47F
232 posts
11/13/2005 3:24 pm

Last Read:
3/5/2006 9:27 pm

A Packaging Nazi

Have you ever wondered what person determines how to package something? Are there specialty packers thats main job is to determine how to package an item? Is there the ultimate guru packer out there that goes to their 9-5 job and decides what is new in packaging? I know packaging has an impact on marketing. I understand that completely. To me packaging and marketing are two separate things. Obviously there are packaging Nazis somewhere in the world.

Consider this.........can packaging cause a frustration to the buyer after their purchase? I believe so. Recently I have purchased a few items. All of which I became frustrated with when trying to open the item. Okay, so maybe it was mainly that I broke a nail, but still, the package was hard to open and it was hard to get to the item. For one item, I paid over $300 and I would assume that it would have been assembled. For this price should someone not have taken the time to make it like plug and play items are? It was a dog bed for my precious 110 pound Labrador. It came dry wrapped. This caused me to need to not only cut the shrink wrap off the item, but to fluff the item and then assemble it. Now I know fluffing is important in the day to day life, but not for a dog bed. Especially one in which I was required to pay $300. After several attempts to make the item appear as it did in the catalog (this was a mail order purchase), I finally got it all together and made it work. Only to find my Labrador had no interest in the bed, but preferred sleeping on my feet.

One of the other items was perfume. Now this item I was excited about. It was wrapped and packed in plastic. It took me several attempts to get this item out of the plastic in the box. I kept forcing it, almost breaking the glass surrounding my Eau De Parfum. Doesn't Eau De Parfum imply its expensive enough to not frustrate one when they try to use the item. Finally I managed to release the grip the plastic seemed to have on the Parfum, extinguishing any relationship the two had together. It felt good. I crumbled the plastic as if I was the conquerer of a country.

My last item was the most frustrating. It was a $5.00 pen. Now I have a special type of pen I love to use for work. I had just purchased several and needed one quickly at the drive through of my bank. It was late Friday and I needed to make a deposit. The person that decided that packaging this item in its surrounding plastic was out to prove a point. To make sure he or she remained at the top of the "Best Packers" list. I had no sharp items to cut the pen lose. I couldn't pry the plastic apart. I was panicking, tuggng, pulling, struggling to get this one small item in its natural packaging. Why had the packer extrodinare decided on this packaging? Was he or she having a bad day and wanting to pass this frustration on to others? If so, he or she had succeeded. I stopped my SUV, took out the keys and finally got just enough of the plastic cut to be able to pull the plastic apart. I pulled and tolled releasing the pen as if it were the hope diamond. I was determined. I had succeeded. It was no longer about the deposit. It was a game I had entered with the packer. The one person out to win the award for packing.

So it left me pondering the following:

~ Who determines how something gets packaged?
~ Do they have groups that try the packaging prior to it being released to the public?
~ If they do have groups, how do you become a part of the test group?
~ Can you win an award for making packaging the most difficult thing for a buyer to experience after the purchase?
~ What categories should packaging awards list?
~ Can you get a packaging degree and if so where?
~ What type of people are the packaging Nazis?
~ Does the Nazi keep packing peanuts in his or her pants?
~ What would a packing award look like? ( I magine a large gold peanut on a stand)


So many questions, but so little time.

Until we blog again..........

Keep it bent south,

HotLilSouthAngel


rm_luke69iner 48M
3275 posts
11/13/2005 6:49 pm

Let see Lil ... I would have to say that CD packaging is the most annoying. I always want to play any new CDs as soon as I'm in my car. I've seen other people driving struggling to remove all the wrapping on a new CD while they're driving too so I know it's not just me. Being a good southern boy I have a pocket knife on my key chain but I always forget to use it before I start driving so I usually end up trying to use it to remove the plastic wrap from CDs while my keys are in the ignition. It must look pretty strange for people to see a man driving with his hands reaching down struggling with something and muttering to himself. Of course, it's really no worse than my normal behavior I guess. I've been known to look over at people stopped next to me at stoplights and smiling tell them that I'm completely naked from the waste down. Like is to short to sit around bored.

Also kid’s toys take forever to get out of the packaging. I always try to convince my nieces and nephews that it's really more fun to just play with their toy in the box as it is but they never buy it.

Actually it does take a college degree to be able to decide have to package something. I know that Clemson had some sort of packaging degree program. The ones that work with packaging food get paid well because of the safety risk. I don't know if they have any focus groups to test packaging but they should. I would love to see it if they have focus groups made up of local community members for packaged sex toys. Oh my why does this have two heads. Hey what's this here harness thing for.

I have shipped investigational agents, toxic chemicals, medical specimens, and infectious agents. There is a whole book of annoying government regulations regarding how to ship that kind of stuff.

I love bubble wrap so I think the award should have bubble wrap. You could have an award for the largest amount of packaging compared to the actual size of the item to be shipped. I've shipped small vials of cerebrospinal fluid and blood in boxes as big as your average TV. How an award for the biggest thing wrapped. I was with the 82nd's light tank unit for a couple of weeks and it took forever to package up the tanks for a parachute drop.

Definitely need an award for the most creative sculpture made out of packaging peanuts.

I just had a thought about packaging peanuts and bubble wrap. A lot of people have fantasies about having sex at work. I wonder if packaging people have fantasies about having sex in a room full of bubble wrap and packaging peanuts ... hmmn actually that sounds like fun.

So are you saying you like your men in as little clothes as possible? You need to move back down South where it's warm for that.


S'io credesse che mia risposta fosse
A persona che mai tornasse al mondo,
Questa fiamma staria senza piu scosse.
Ma perciocche giammai di questo fondo
Non torno vivo alcun, s'i'odo il vero,
Senza tema d'infamia ti rispondo
.
~Dante~


shafter36 58M

11/13/2005 8:24 pm

I am relatively certain that our blog host is right on the money yet again. I'm wondering if there is an Asian influenced word that the award should be named after. Since most of the stuff packaged in the manner Nooner describes so concisely comes from one of a number of Asian countries. Perhaps an award to the "Packer of the year" (not Brett Favre this year) should pay hommage to any number of historical figures of the continent. "The Marco Polo Award for Excellence in Packaging Durability", or "The Ghengis Khan Trophy" presented for the packaging that most readily inflicts pain on the unsuspecting American consumer. How about "The Kim Jung Il Cup" for the most oppressive yet least effective packaging? The possibilities are endless!

Of course if the "Nazi" theme should be used then the panel of judges could certainly utilize their skills and creativity to name the award after any of the Nazi "stars" from WWII.

What about a series of regional awards based on the products country of origin. These could all be entered into an international pool of packaging prize prospects, then a World Champion could be announced! This could really turn into something important. I can see FOX and The WB vying for the TV rights!

BTW...ATLnoonerboy, I was only offering a little friendly criticism of the constructive variety, or so was my intent. Just a little friendly rib jab at ya'. Maybe my knuckles were still bleeding and I was a bit short on iron in the blood. So shoot me! You no doubt saw how complimentary I was of your knowledge and writing style, which I find amusing and intelligently composed. The whole Packer/Sagitarian bit would not be considered a rash generalization as I called it (not an overgeneralization) since it was obviously of the tongue in cheek genre. I do not mean to offend, just trying play along!


shafter36 58M

11/13/2005 8:27 pm

Briefly in response to luke69...Doesn't it seem that the kids will play with the toy's packaging with more zeal and happiness than with it's contents?

Shafter36


rm_teexxx2002 41M
5 posts
11/16/2005 4:15 am

looking for some good oral and no commitments holla back


weineroftheworld 66M

11/16/2005 11:39 am

Blame the National Institute of Packaging Handling and Logistics Engineers (NIPHLE). They do have an awards program. "Every year NIPHLE provides us the opportunity to nominate and recognize persons who have contributed to the disciplines embracing packaging, handling, or logistics. Past recipients have come from industry, academia, and government (both civilian and defense activities). They represent folks that have pushed the envelope of efficiency, innovation, and knowledge". And guess what....they are located in Lanham, MD....


rm_littlejake18 46M/48F
35 posts
11/16/2005 3:28 pm

I think that some of the best packagers in the world are in Japan. I spent some time there and was amazed at how they would package stuff. Chocolate bars came with an extra wrapper (for what purpose?). Likewise CDs. Ordering takeout at McDonald's gave you the regular meal-in-a-bag deal that we have here, but they gave you a slightly larger, EXTRA bag so you could carry the first bag to you destination. Shafter is defenitely on to something with the Asian reference. Makes you wonder if there isn't an Evil Axis of packagers.


rm_luke69iner 48M
3275 posts
11/16/2005 5:33 pm

teexxx2002 I'll give you oral buddy ... no promises about it being good though cause I ain't never done it on a guy but definitely no commitment expected

Sorry about the blog hijack Lil I just couldn't resist making a comment


S'io credesse che mia risposta fosse
A persona che mai tornasse al mondo,
Questa fiamma staria senza piu scosse.
Ma perciocche giammai di questo fondo
Non torno vivo alcun, s'i'odo il vero,
Senza tema d'infamia ti rispondo
.
~Dante~


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